Every year Fanatik Bike Co. has a huge demo day for our customers, where we bring in all our bike brands and demo fleets to showcase the best of what they have to offer and let folks take the bikes out for some ride time. May of 2018 was no exception, and was our biggest demo day to date. Evil, Ibis, Santa Cruz, Devinci, Knolly, & Norco all came through with bikes in tow, along with Ride, Run, and Dig, who set up their skills course in our parking lot, as well as IXS pads and the Spacecraft Collective, showcasing their soft goods.
This young shredder was feeling a little disgruntled after a spill on RRAD's Skills Course, which Chris Mellick was kind enough to bring by and set up.
A chocolate frosted donut from Rocket Donuts put a smile back on his face!
We had several group rides depart from the shop to the local trails on Galbraith Mountain, led by a number of local pros and industry insiders.
Fanatik owner Kathy S (talking) along with Carolyn Hope (turquoise helmet), Dawn Fidler (purple backpack), and Karen O'Connell (at Dawn's right elbow) headed up the women's ride, starting things off with a few quick tips on bike skills.
The ride from Fanatik to the trails takes you through gorgeous Whatcom Falls Park. Here the women's group rolls over Whatcom Creek.
The women's ride heads up the Ridge Trail, led by Emily Thompson, the graphic designer for Spacecraft Collective.
Fanatik's buyer, Erik, tows Norco pro Bryn Atkinson into lower SST. Sometimes, if you're lucky, Erik will show you his secret fast lines!