Wild Rye believes that every woman, regardless of age, background, size, or skill level should be comfortable in their own skin and clothes. Instead of relying on oversized logos and varying shades of grays and blacks, their line up is inclusive of all body types. They incorporate a blend of subtle, artistic patterns, bright colors, and earth tones to freshen up the muted, bland tones that pervade the industry. Wild Rye’s mission is to bring beautiful and functional riding apparel to women, femme, and non-binary identifying individuals, empowering them to be themselves on and off the bike.
The Keller Crop Tank is a versatile top that can be worn on all-day bike missions, while maintaining a fashionability rarely found on offer in the cycling industry. Add the incredibly adaptable Keller Crop with your favorite riding shorts, and you’ll be ready to tackle any ride, or pair them with jeans for a casual night out. Whether it's a mission in the backcountry, spinning on the trainer, or enjoying some down-time, this top has got you covered.
“The Keller Crop Tank a super lightweight, floaty tank that sits right above the hip and pairs well with a high waisted pant like the Freyah.” - Kaia Jensen
There is a trend in the industry to make small fit and color changes to men’s apparel and brand it as the women’s line. Wild Rye has done an exceptional job of breaking this mold, offering unique options such as this Mackay Crop Tee. With a relaxed, oversized fit, this cropped tee is a perfect option for warm climates or hot summer rides.
These pants are specifically made for femme riders of all shapes and sizes. Whether you’re looking for full-length protection in the bike park, navigating crisp fall single track, or layering up for winter biking, the Freyah Pants are up to the task. Aside from offering an greatfit across a vast range of sizes, the Freyah Pants offer numerous features that make it stand out amongst other offerings. Double velcro closures on the cuffs and a full-length calf zipper allow riders to put on and remove knee pads without undressing. Crafted with the same WRDurStretch 4-way stretch nylon fabric that can be found in the Freel shorts, these pants are built to last while allowing a rider the dynamic range of motion needed to pilot their bike down any terrain.
The Elorie Technical Overalls are designed with both form and function in mind. Not to be confused with your typical heavy-weight work overalls, these are made of ultra-breathable BioNylon with unparalleled circulation. Quick-drying and durable, these overalls are more than suited for a trip to the mountains and durable enough to take the occasional fall off your bike. Complete with adjustable shoulder straps and brass buttons, this is an article of riding gear that is just as unique as the rider wearing it. The straps ensure a comfortable fit, allowing a rider to tailor the overalls to their build. The brass buttons, a unique touch not commonly found on mountain biking gear, add elegance to the garment while serving a practical purpose by providing a secure closure that won't let you down, no matter how rowdy the ride gets. Essentially, Elorie Overalls redefines what riding gear both could and should be.
“I wear the Elorie Overalls dirt jumping and they look rad with the bottoms rolled up. Plus, their front pocket makes a great burrito holder!” - Kaia Jensen
These pattern adorned shorts from Wild Rye are a great addition to a riding wardrobe; their lightweight and durable material makes them perfect for use across disciplines. From casual evening laps with friends to enduro racing, the nylon material is exceptional at shedding debris and maintaining a comfortable fit around the waist. Understanding that there is no “ideal” body type, the Freel Short is available in a wide range of sizes to accommodate a variety of riders.
“These shorts are bulletproof and even have a pocket big enough to carry a full-size phone. I like to wear them trail riding on warmer days and they are durable enough that you can crash in them and be just fine.” - Kaia Jensen
Wild Rye stands out as a beacon of inclusivity in an industry where apparel usually falls short of embracing the diversity of the human form. Their passion and commitment to ensuring every rider, regardless of background, age, size, or skill, feels comfortable and confident in riding attire is commendable. Their vision goes beyond selling clothes; it's about empowerment, allowing women+ riders to be themselves on and off their bikes unapologetically. Wild Rye has risen to the call in a world yearning for inclusivity and self-expression, redefining what outdoor apparel should be.
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