Fanatik's e-commerce and marketing manager, Rich, built up a new short-travel weapon to round out the summer. With some carefully hand-picked components and burly upgrades, this Forbidden Reya pack...

Zach, one of our Shipping Department legends, recently built himself a sick Status 2 170 for all his long-travel needs. Zach’s frame-up custom build is spec’d out to take on all the bike park days,...

BREAKING: Schwalbe has taken over bike shop tire walls across the world! Everyone is talking about radial construction! Will any other tire manufacturer challenge their dominance?  *Specialized has...

Our videographer, photographer, and editor extraordinaire, Dylan, is the man behind the lens for all the Fanatik digital content you know and love. When he’s not curating movie magic for us bike ne...

It's new product season and that means a full redesign on RockShox lineup of suspension. We got our hands on the 2027 Zeb Ultimate Fork and decided to do a little pseudoscientific research to see i...

A full breakdown of the new 2027 RockShox suspension lineup, including ZEB, Lyrik, Vivid Air, and Super Deluxe. Here’s what changed, how the new system works, and what it means on trail.

Everything you need to know about the new Fox 38 fork—updated chassis, GlideCore air spring, GRIP X2 changes, and a full comparison vs the Fox Podium.

We recently got out on a ride with our Sales Floor Manager, Evan, and talked about his Specialized Turbo Levo Gen 4. We dove into Specialized’s approach to e-bike design, his custom build and part ...

Fox updates the Float X and DHX trail shocks for 2026 with a new high-flow piston, improved bumpers, and refined internals for better traction and control on modern trail bikes.